Asana is a superb task manager. Managello is a self-hosted client-delivery platform. Here is an honest look at where each one fits an agency.
Most of this decision comes down to a few honest questions. If you already know your answer, you can stop here.
Context first — no feature scoring yet. Just who each tool is and where it comes from.
| Asana | ||
|---|---|---|
| Founded | 2008 | 2025 |
| Deployment | Cloud SaaS | Self-hosted (Docker) |
| Best known for | Task & project management | Branded client portal + delivery |
| Pricing model | Per user / seat | Flat, per install |
| Best fit | Cross-team task management | Agencies & studios |
| Hosting | Vendor cloud | Your own VPS |
We show our assumptions in full and never bend a competitor's numbers. Prices are public list rates and can change — always confirm on their site.
| Total users | 10 users | 25 users | 50 users | 100 users |
|---|---|---|---|---|
| Asana | $110/mo | $275/mo | $550/mo | $1,099/mo |
| Managello | $59/mo | $59/mo | $59/mo | $59/mo |
Assumptions: Asana Starter at its lowest publicly listed rate (billed annually), multiplied by total users. Public pricing, subject to change. Managello is a flat $59/install per month for unlimited staff and client users.
Instead of a feature checklist, here is the real path a piece of client work travels — from first request to payment and reporting.
The features that matter when clients live inside your tool. Written honestly — where Asana has something, we say so.
| Asana | ||
|---|---|---|
| Pricing & ownership | ||
| Unlimited users | Per user | Yes — staff & clients |
| Self-hosted | No — cloud only | Yes — your VPS |
| Ownership | Vendor-hosted | You own data & files |
| Project delivery | ||
| Project templates | Yes, paid plans | Native + optional AI draft |
| Client requests | Native forms | Native intake spine |
| Client experience | ||
| Client portal | No — guest access | Branded, with shared files & client teams |
| Shared client files | Project guests only | Native per-client library |
| Client-managed team | Guests invite guests | Yes — client owner invites |
| White-label | No | Yes, on every plan |
| Magic-link login | No | Yes |
| Proofing & approvals | ||
| Proofing | Higher tiers | Native (pins + versions) |
| Approval workflow | Approval tasks | Native, with a record |
| Quotes, billing & payments | ||
| Quote acceptance & e-sign | None native | Accept + typed or drawn signature |
| Deposit at acceptance | No native billing | Automatic on acceptance |
| Invoices | No | Native, on your own template |
| Custom invoice layout | No native invoicing | Native editor + live preview |
| Payments | No | Stripe, your own link, or manual |
| Accounting sync | Third-party only | QuickBooks Online (one-way) |
| Reporting, AI & operations | ||
| Value Lens | No | Native revenue lens |
| AI model | Vendor AI, paid plans | BYOK — your key, your provider |
| Notifications | In-app + email | In-app, email, Slack |
| Audit trail | Enterprise tiers | Yes — append-only |
| Credentials vault | Not built in | Yes — per-project, encrypted |
| Updates | Automatic by Asana | Safe updater + rollback |
No comparison is honest without this section. Asana does real things well — here are the ones worth weighing before you decide.
Few tools match Asana for structuring, assigning and tracking work across a company.
Rules, triggers and templated workflows are mature and genuinely time-saving.
Hundreds of native integrations and a deep API make it easy to connect your stack.
Timeline, board, calendar and workload views scale from small teams to enterprise.
Managello makes a set of deliberate trade-offs. They suit some agencies and not others; here is the thinking behind them.
Managello is built around client work — requests, proofing, approvals and invoices — not adapted from an internal task tracker.
Clients get a branded magic-link portal with a shared file library, their own team access, and approval and billing permissions you control. A designated client owner invites their own colleagues; no seat to buy, no Managello logo, no login friction.
A branded estimate, acceptance with an optional typed or drawn signature, a downloadable acceptance certificate, a fixed or percentage deposit invoice raised at acceptance, conversion into a project without re-entry, then invoicing on your own template — paid by Stripe, your own payment link or manually, and syncable to QuickBooks Online.
It runs on your VPS with your database and files. Licensing checks validity only — it never reads your client data.
Staff and client seats are unlimited. Adding a teammate or a client never changes the price.
Reusable project templates carry milestones and tasks with relative dates, and AI can draft a first pass for you to review. New projects still default to blank, so one-off work stays fast.
A current React interface with proofing, a command palette and keyboard flows — self-hosted without feeling dated.
Portal, projects, proofing, invoicing and reports are one system, not a stack of integrations to wire together.
A Trust & Compliance hub covers privacy requests, retention, audit and publishable Privacy Policy, DPA and Retention Policy pages (from editable templates, not legal advice). Optional AI Assist runs only on your own Anthropic or OpenAI key — encrypted, click-only and spend-capped, with no tokens bundled or marked up — and opt-in email digests replace noisy per-event alerts. Encrypted off-server backups go to an S3 or SFTP destination you own.
Each client's hosting, CMS, DNS, database and API logins live in the project they belong to — encrypted at rest and hidden by default, even from admins, until a short, self-expiring unlock reveals them. Every reveal is logged, and clients never see any of it. No shared spreadsheet and no separate password tool to keep in sync.
A typical, low-drama migration. Keep Asana running read-only until you are settled — there is no rush.
Managello has a built-in Asana importer. Connect Asana and we bring your projects, tasks and subtasks across — you approve a preview before anything goes live, and every import has a one-click undo. Keep Asana read-only for history while active work moves over.
Nothing goes live until you have reviewed exactly what will be imported.
Changed your mind? Reverse the whole import in a single click.
If we can’t get your structure in, your next month is on us. How the Switch Safely Promise works →
For an agency delivering client work, usually yes — Managello covers projects, tasks, a Kanban board, proofing, approvals and invoicing. If you rely heavily on Asana's advanced automation and cross-company task management, keep that in mind: Asana is deeper there.
Yes. Every project has a Kanban board with drag-and-drop status columns, plus task detail, subtasks and comments.
Yes — Managello has a built-in Asana importer. Connect Asana, review a preview of your projects, tasks and subtasks, and import with a one-click undo if anything looks off. Keep Asana read-only for history.
Self-hosted. It runs on your own VPS with your database and files. Asana is cloud-only.
No. Clients access a branded portal via magic link. Client and staff users are unlimited and never billed per seat.
Teams whose core need is company-wide task management and automation, who do not need a branded client portal or built-in invoicing, and who are happy on cloud SaaS.
The fastest way to know if Managello fits your agency is to click around the live demo. Your server, your brand, unlimited users.
No credit card required.